South

Travel Light, Live Light, Spread the Light, Be the Light

South is a small sustainable business in The South Downs that started through a love of the beach and a dislike of overflowing washing baskets. We donate 5% of our profits to marine conservation charities.

When we discovered Hammam towels, otherwise know as Peshtemal towels, it was a revelation. We were sceptical that a towel so lightweight and that folded up to such a tiny size would be effective. These space-saving towels are the dimensions of a regular beach towel, but fold up to the same size as a hand towel.

After testing by ourselves, and our sceptical children, we can confirm that they really do work and dry really quickly too. No more carrying heavy bags to the beach...yay!

Our premium quality 100% cotton Hammam towels are an eco-friendly lightweight, compact, super absorbent and quick drying alternative to microfibre towels.

Ethically sourced and sustainably made by a small family run business in Turkey, the yarn is OEKO-TEX certified, so no toxic dyes are used *(a sprinkling of magic fairy dust may be involved). These towels are perfect for the beach, swimming, the gym, camping, festivals, water sports, surfing, yoga and more.

*Maybe no fairy dust, but we think they are magical