PULP CIDER

About

Made on our family farm in Herefordshire, PULP is bold, playful cider with big flavours. Eight generations of craft, made with care from pip to pint.

The Story Behind PULP

PULP was born on our family farm in Herefordshire, where cider has been part of our family for eight generations.

We’re a family-run cidermaking business with a passion for doing things properly, but we also love trying something new. Alongside our traditional Celtic Marches ciders, we wanted to create something fun, colourful and full of flavour – a cider range with a modern personality and a sense of adventure. That’s where PULP came in.

PULP is our playful take on cider, combining generations of cider-making knowledge with bold flavours and creative ideas. It’s made for people who enjoy trying something different and want their drink to be as fun as the occasion.

From our farm to your glass

We’re based on our family farm in Bishops Frome, Herefordshire, surrounded by the orchards where we grow our own cider apples.

Being close to our orchards is a huge part of who we are. We know our apples, our land and exactly where our cider comes from. Our cider can go from pip to pint within just five miles, keeping the journey from orchard to finished drink close to home.

Our apples are grown, harvested and brought to our cidery here on the farm. This means we can personally oversee the process and take care with every stage of production.

For us, cider isn’t simply something we put our name on. We grow the fruit, make the cider and package our products ourselves. There are real people and generations of experience behind every PULP.

Eight generations of cider-making

Cider-making runs deep in our family. For eight generations, we’ve been working with the land and making cider in Herefordshire, building knowledge about apples, orchards and the craft of cider-making along the way.

That traditional knowledge is at the heart of everything we do, but we don’t believe tradition means standing still.

PULP gives us the freedom to experiment with flavours and ideas that are a little outside the traditional cider world. We take what we’ve learned over generations and use it as the foundation for something fresh and exciting.

It’s that combination of heritage and creativity that makes PULP what it is.

Cider with a little more personality

We created PULP because we wanted cider to be more exciting.

There are plenty of wonderful traditional ciders, but we wanted to create something for people who love discovering new flavours – whether they already drink cider or are looking for something different.

PULP is fruity, playful and full of personality. Our flavours take inspiration from fruit, cocktails and drinks people already know and love. From Mango Daiquiri and Pornstar Martini inspired flavours to fruity combinations such as Mango & Lime and Raspberry, we like to have fun with flavour.

Some are sweet and juicy, some are refreshing and fruity, and others bring a cocktail-inspired twist to cider.

Our philosophy is simple: cider doesn’t always have to be serious.

Made with care

Although PULP has a fun personality, we take the quality of what goes into every bottle and can very seriously.

Every product is made with care by our team here in Herefordshire. From the apples and production through to blending and packaging, we keep as much as possible close to home.

Being a family-run business means we’re personally connected to what we make. We can develop new ideas, taste and test products, listen to customer feedback and make changes when we believe something can be better.

When you buy PULP, you’re supporting an independent family business with generations of experience behind it.

Our Herefordshire home

Herefordshire is a huge part of our story.

The county is famous for its orchards, apples and cider, and we’re proud to be part of that heritage. Our farm is surrounded by the countryside that provides both the ingredients and inspiration for what we do.

From spring blossom to the autumn apple harvest, the changing seasons are a big part of life here.

We know where our apples come from because we grow them ourselves. We know where our cider is made because we make it here. And we know the people behind it because they’re part of our team.

That connection between the land, the people and the finished product is something we’re incredibly proud of.

Made for good times

We believe drinks are about more than what’s in the glass. They’re about the moments around them.

A sunny afternoon in the garden. A barbecue with friends. A festival. A picnic. A birthday celebration. A weekend away. Or simply relaxing at home after a busy day.

PULP is made for those moments.

It’s colourful, approachable and designed to be enjoyed. With a growing range of flavours, there’s always something new to discover, and we want choosing your PULP to be just as much fun as drinking it.

Looking to the future

Even after eight generations of making cider, we’re still learning and experimenting.

There are always new flavour combinations to discover, ideas to test and new ways to enjoy cider. PULP gives us the opportunity to explore those ideas while keeping the knowledge and craftsmanship of traditional cider-making at its heart.

We’re proud of our heritage, but we don’t want to be restricted by the past. We want to keep creating, improving and surprising our customers.

At its heart, PULP is a combination of everything we love about what we do: our family heritage, our Herefordshire home, our own orchards, generations of cider-making knowledge and our desire to create something a little bit different.

Behind every colourful can and bottle is a real family business, a real Herefordshire farm and a team that genuinely cares about what it makes.

PULP. Cider with a little more personality.