Yaa Yaa London | Storefront | notonthehighstreet.com
Adjustable gemstone statement rings in bright colours


Colourful gemstone jewellery for those that know how to wear colour well, YYL design pieces which capture the beauty of semi-precious stones.

My name is Yvonne and I am a gemstone jewellery designer and founder of my independent brand, YAA YAA LONDON. I focus on unique colourful gemstone jewellery which capture the natural rustic beauty and texture of semi-precious stones. All of my designs are handmade for me by my close-knit team of artisans. All YAA YAA LONDON jewellery will arrive in beautiful jewellery boxes. For as long as I can remember, I’ve always enjoyed making things look stylish and well put-together. I was born and raised in London, but my family originate from Ghana, West Africa where people love to make colourful stylish clothes and jewellery with individual patterns.

People often say that they “love the name” of my business and ask where it comes from: YAA YAA is a Ghanaian name, and my initials are YAA – having grown up in London and being based in London, the pairing of the two names was an obvious choice and something close to my heart.

Yvonne Asare Director and Designer of YAA YAA LONDONYAA YAA LONDON Adjustable Gemstone Rings in Vibrant ColoursAwesone ULTRA MEGA rings by YAA YAA LONDON with agate stone.  Each ring is one of a kind and bursting with character and colour.
YAA YAA LONDON 'Determination' rings in Green from the up and coming Motivation Collection
'Determination' rings

UKJA 2021 Finalists

YAA YAA LONDON has made The 2021 UK Jewellery Awards shortlist in the 'Emerging Jewellery/Watch Brand of the Year' category!

I am excited to share with you that YAA YAA LONDON has made The 2021 UK Jewellery Awards shortlist in the 'Emerging Jewellery/Watch Brand of the Year' category. It truly comes down to the support from our lovely customers, followers, stockists and supporters. We will keep you posted on how it goes. I’ve got the jewels sorted… just need to look for a dress! Once again, thanks for your support everyone. Yvonne x

Like this partner?

Press Comments

"Charlene White wearing YAA YAA LONDON jewellery on front cover of Woman & Home magazine!"
read more

Sep 2021

"Carol Vorderman wearing YAA YAA LONDON Mega Ring in HELLO! magazine"
read more

Oct 2021

"Jewellery brand YAA YAA LONDON has added gift and jewellery platform Not on the High Street to its list of stockists."
read more

Aug 2021


Each order is sent via a tracked method. We use the best courier companies available to ensure that your gorgeous jewels arrive in good time. Please take time to ensure the delivery address including post code is accurate to avoid delay. Thank you.

View more

Please see notonthehighstreet.com's delivery policy.


Please see notonthehighstreet.com's returns policy.

Returns Address

YAA YAA LONDON Limited, Unit 203 Lansbury Estate, 102 Lower Guildford Road, Knaphill, Woking, GU21 2EP, GB

Terms and Conditions

Please see notonthehighstreet.com's terms & conditions.

Registered VAT No.: GB382735866