Foundation

Find your ideal foundation from our unique range, including vegan mineral powders, liquid foundations, colour changing formulas and sample sets to help you get the perfect shade for your skin. Whether you're after lightweight everyday coverage, a base for a special occasion or a sustainable refill, these foundations are created by the UK's best small creative businesses, each offering something a little different. Take the guesswork out of your makeup bag with options designed to help you look and feel your best, no matter the day. Discover foundations made for real life, with innovative ingredients and inclusive shades to suit every face. Shop your new favourite foundation today.