Positive Bakes | Storefront | notonthehighstreet.com
Vegan & Gluten free white chocolate and raspberry Positive Bakes Blondie

The Positive Bakes Story

A husband & wife team bringing you the amazing gift of plant based cakes and treats from our dedicated allergen friendly bakery. Eco friendly & plastic free.

Our son was struggling with a dairy allergy from birth and we quickly realised just how difficult it is to get your hands on delicious treats that have the right ingredients in them. This is something we felt we just had to change. And so Positive Bakes was born.

At Positive Bakes all of our creations are vegan and free from dairy, gluten, soya, palm oil and GMOs. Our ingredients are sourced with both quality and transparency in mind and the greatest care is put into turning them into our wonderful cakes, brownies, blondies and afternoon tea treats that can be enjoyed by as many people as possible!

Sustainability and low environmental impact are at the heart of everything we do and all our packaging is 100% plastic-free and fully compostable.

We have a dedicated bakery for our products that means we have no risk of cross-contamination from dairy, gluten or soya and our products can be enjoyed with confidence!

We love it when our customers add a personalised gift note, knowing it's going to make someone's day!

Headshot of co-founder AatinHeadshot of co-founder HelenClose up of vegan brownies

Like this partner?


  • "These were the best GF cakes we'd ever tasted. Great selection too. Will definitely purchase again."
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  • "Truly awesome, beautiful, yummy cakes!"
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  • "It was such a delight to have a variety of lovely vegan cakes! Thoroughly enjoyed!!"
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  • "These were given as a gift and demolished very quickly!! Delicious vegan cakes are hard to find but these were stunning. Very highly recommended!!"
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Press Comments

"Gluten free, dairy free, eggless and utterly scrumptious…looking for the ultimate eco-friendly gift for a vegan chocolate lover? Look no further! This box is bursting with goodness."
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Nov 2020

"Positive Bakes is here to prove that being vegan or coeliac shouldn’t have to mean missing out, with exquisite baked goods that also happen to be gluten, dairy and egg free."
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Sep 2020

"All the tasty bakes are gluten-free and plant-based so are suitable for absolutely everyone you know!"
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Apr 2020

"Sustainable, vegan, gluten-free, dairy-free and eggless, make someone’s Christmas with this little box of cake."
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Nov 2020


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Returns Address

Positive Bakes, 42 High View Close, Leicester Food Park, Leicester, LE4 9LJ, GB

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Registered VAT No.: 326742791