Hand blended with the finest natural ingredient bursting with flavour and aroma. All ethically sourced, fairly traded and we are eco friendly.
We are a vibrant, independent family business based in Brighton. Our mission is to spread the simple joy of Nordic Hygge through our indulgent, comforting luxury real teas.
We have over 30 indulgent tea blends packed in fully biodegradable tea pyramids or as loose leaf. Our delicious blends include Marzipan, Rhubarb and Vanilla and Chocolate Brownie. But what exactly is Hoogly? Well, it’s the pronunciation of ‘hyggelig’ and is an idea; it’s an experience. It’s a verb and a noun. And it’s a huge reason why Danes are voted one of the happiest nations on Earth year after year.
Hygge (hoo-ga) is the essence of cosiness. Hygge is intimacy and taking pleasure from the soothing, ordinary and inexpensive things in life: lighting candles on a howling winter night, being together with friends by the crackling fire. It’s all year round be it at a summer’s bbq or soaking in a warm bath with a glass of wine.
All our packaging is eco friendly.