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About Us

How It All Started...

Our story begins with a young designer by the name of Paul, and as with many businesses around the world, it all started with an idea. An idea that became a goal, and a goal that ultimately became a Woodsack.

The first Woodsacks saw a number of changes over the years, and even started to receive some very positive feedback. It was at this point that Paul began to think “maybe this could be something more”, but it was only after being told that he couldn't do it, that in 2013, Goodstart Jones was born.

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Who We Are, And What We Do

Located right at the heart of the UK, in the West Midlands of England, Goodstart Jones is a collective of people bound together by a desire to design unique and practical carry solutions. We believe that so much of what people choose to wear and carry are expressions of the things they have experienced, and many of the things that they believe in. This is why we’re so proud of our contribution to the world of bags and travel accessories, a contribution that we like to think gives each of our customers a few more ways to say “this is me”. We love what we do, and continually strive to design and produce products to the best of our abilities. We’re always learning, and we want to keep growing, but most importantly we want to bring you along for the ride. Join us on our journey as we seek to inspire creativity, and celebrate uniqueness. You're always welcome at Goodstart Jones.

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With customers all around the world, we are happy to send our woodsacks to anywhere that has a letterbox (sorry, we can’t do PO boxes). Depending on stock or custom made orders, while we always dispatch an order within 7 working days.

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Please see's delivery policy.


Please see's returns policy.

Returns Address

Unit H, Britannia House, Commercial Road, Wolverhampton, WV1 3QS, GB

Terms and Conditions

Please see's terms & conditions.