Toastedink

Spreading happiness one brush stroke at a time

Toastedink is a stationery and gift brand designed to spark joy, comfort and connection through original, uplifting creations. From pun-filled cards and cosy plushies to stickers, pins and more, everything we make is thoughtfully illustrated in-house and filled with personality.

Founded in 2018, Toastedink began as a creative side project and grew into a loved brand during the pandemic, when our playful characters found a home in hearts (and letterboxes) around the world. Now stocked in national retailers like HMV and Kinokuniya, we remain rooted in the same mission - to create high-quality, joy-sparking products that support mental wellbeing in small but meaningful ways.

We use premium materials, make conscious packaging swaps where we can, and pour love into every detail. Whether you're sending a smile, sharing a hug in card form, or treating yourself to a little happy, we’re here to help you feel seen, supported, and a bit more magical.