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  • 4 YEARS ON NOTHS
So Beauty Stuff logo

So Beauty Stuff

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About

Luxury beauty, cruelty free and vegan. Supporting the fight against human trafficking

Welcome to So Beauty Stuff, I am Sarah, I'm a wife, a mother and the founder of this fantastic business.

As a makeup enthusiast, artist and blogger I have always been in search of the best products. With a particular interest in makeup brushes, what started as sketches in a notebook are now our flagship brush set 'So Complete’.

Every detail from the bristle length, the colours, the design, the materials used, the storage bag have all been meticulously curated to give you a luxury product that is practical, durable, versatile and unique.

In addition to this, we are extremely proud to be partnered with NGO Lift International whose mission is to prosecute and prevent human trafficking. 10% of our annual company profits go directly to Lift International to support their cause.

Founder Sarah
1.1 Domed Foundation brush dipped in foundation
So complete brush collection