At YUUworld we design and produce a unique range of activity backpacks for children.

We set up our company after searching for a high-quality activity backpack for our own children – and failing. So, we decided to create our own range and resolved to take the humble backpack and reinvent it.

Children just love their own ‘stuff’ and they love being busy – playing, drawing, reading, doing and just being a kid. But it can be hard to have their stuff to hand just when you need it.

Putting the fun into functionality became our mantra. Why not create a backpack that was packed full of fun stuff for children, but also delivered on a parent’s wish list too - quality, durability and most importantly, ergonomic support.

The end result?

A world away from a regular backpack, a YUUbag is ingeniously designed to maximise entertainment value with a desk and storage galore perfect for all your child’s kit and caboodle. A YUUbag keeps it all to hand, ready to grab and go.

Even better? It’s ergonomically designed to ensure your child’s back is supported, giving parents peace of mind too.

Happy children = happy grown ups!

Gill & Kellie

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YUUworld, c/o Data Select, Building 120, 136 Edinburgh Avenue, Slough, SL1 4SS, GB

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