SB LONDON was founded in 2015 by Punam Gudka, inspired by her heritage & love for creating beautiful pieces of jewellery and accessories, that are wearable, versatile, yet timeless.

Our manifesto is to create exquisite wearable jewellery for day or night, inspired by fashion.

Current collections include: The Bella Ball collection, Pout Collection and Haute Pout Collection . Each has it's own story.

The first luxe assortment from the up and coming jewellery brand, SB LONDON headlines with The Bella Ball Collection. Inspired by elements of light & nature, their elegant movement, form and texture, how they reflect positive vibes, bring tranquillity to the soul and display timeless beauty. Then comes Pout Collection, Luscious, lick-able, lusting lips! Call it sweet lips, pucker your lips or what you will – we call it Pout! A jewellery collection that brings out your cheeky side! The enamel and gold Pout explosion – because life should be fun! Inspired by all that is youthful. Leading onto the Haute Pout Collection - A mature version of the lick-able, luscious lips made from gold or gold imbedded with white diamonds. This fun concept is transformed into a wearable high-end collection with knock out appeal.

Enjoy! x

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