Lucy Loves This

Typetastic print shop

LucyLovesThis is a small design studio in Brixton, South London, set up by book cover designer Lucy Stephens.

The brand is best known for its London alphabet. These artworks are made up intricate illustrations of landmarks, arranged to create the first letter of different areas of London. The range began with the Brixton “B” and was so popular that a whole alphabet followed. The areas were chosen based on demand, sometimes with multiple requests for each letter, and much of the content was crowd-sourced from the LucyLovesThis blog.

Lucy’s products are stocked in high street stores including Selfridges, fenwicks and Liberty, London boutiques, major online outlets and have been sold all over the world.

Lucy has worked on commissions for many large UK companies including Waitrose, Joseph Joseph and Random House. Her products have been featured on several TV shows including Made in Chelsea, Liberty of London and The Great Interior Design Challenge.

All products are made in Britain.