Smartfreeze containers

My mission is simple - Reduce wasted food, Save money.

It’s a tale as old as time, your freezer is stocked, but you can't remember what you stored in that container…or when you even stored that food… so you throw it out. To keep from throwing out any more food, you begin to use a sticky note, other times you can use a marker and hope the date doesn’t get rubbed off.

I tried preparing food ahead of time so that my partner could heat it for the family as I came home from work. In reality, this process turned into phone calls from my partner asking about what meals we had. Frustrated with my situation I knew there was a better way.

It was a rainy day, and I was coming home from work and my partner asked me, “what are we having for dinner?” Except for this time, instead of being frustrated, I felt excited. I had this idea and wanted to come up with something that was durable, versatile, safe, and heat resistant, but also smart and didn’t rely on sticky labels or anything single use. So, on this rainy day in March 2020, Smartfreeze containers were born!