The signature style is always delicious and always refined. Elegant with a tiny helping of edge and carefully handcrafted in the London studio.
Welcome to Alison Fern Jewellery. I am a self taught jewellery designer living and working in London. All of my pieces are individually crafted by hand and in limited quantities.
I studied Art and Design at University and originally started experimenting with making jewellery as a creative outlet while working in the Art world. Inspired by the ever-changing and creative environment, I started to make my own mini pieces of art to wear while hanging out with friends and to the office.
It was while working for TATE that my lovely, creative friends and colleagues became my first and loyal jewellery clients, and the seed to one day develop my own brand was planted. After taking time out to spend time with my children, I launched my business in 2016.
Before all of this I spent my childhood playing and dreaming by the Suffolk coastline. It was my Mum who gave me my first beads and from there I started teaching myself new techniques and working with new materials.
Influenced by the romanticism of nature and the urban and vibrant side of the city. Creating delicate and feminine pieces yet with a modern and bold feel.
My real motivation comes from a love of creating unique yet affordable pieces inspired by and created for everyday life. It is my belief that nice things are to be worn in the here and now and not saved for ‘best’. I hope that when you buy a piece of my jewellery it becomes something you love, transcending fashion and playing a part in telling the story of who you are.
I use quality materials such as 14k gold fill and sterling silver because I want it to look expensive, albeit wearable and low-key, and be a lasting investment.
All orders are packed and sealed in black tissue paper and sent to you in a white gift box with black ribbon. Each and every order is unique and important and whether you are self gifting or buying a present - you deserve the special treatment!
Please do let me know if you order a number of items and would like them individually wrapped as gifts and I will certainly do my best to assist. Please rest assured that we always package our items securely and safely.
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36 Heath Road, Harrow, Middlesex, HA14DA, GB
Each and every piece of jewellery is crafted by me and by hand. As such there may be slight differences and variations between pieces. This makes your jewellery unique. Alot of the measurements on the site are approximate to the nearest millimetre or centimetre.
My focus is on quality so, ALL the silver used is sterling silver and ALL the gold is 14k gold filled.
Sterling silver is an alloy of 92.5% silver and 7.5% other metals, usually copper. This gives the silver more strength and high precious metal content, ideal for jewellery.
Gold filled is an actual layer of gold, pressure bonded to another metal, usually jewellers brass. The Gold used is usually 14 carat.
Gold-filled is made from solid ‘Gold’ and ‘filled’ with other alloys such a jewellers brass. It wears like solid gold because its outer surface is solid gold. Gold-filled is created by using heat and pressure to fuse a layer of Karat Gold to a copper, brass or other base metal and the bond produced is a permanent one.
Gold-filled offers all the same physical characteristics as solid Gold such as beauty, durability, and strength, but at a fraction of the cost. With reasonable care is will last a lifetime. It is more valuable than gold plated and tarnish resistant. It is a reasonably priced, quality alternative to solid gold.
If you can wear gold, you can wear gold filled without any allergic reaction.
Caring for sterling silver and gold filled items is the same as caring for any precious and semi-precious metal jewellery. Simply keep away from chemicals, clean regularly with mildly sudsy water, rinse well and pat dry with a non-scratching cloth.
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