Beautifully simple, design-led greetings cards for all occasions.
Welcome to Purpose & Worth etc. A modern and bold design aesthetic; witty and simple visual story-telling and fine quality materials with low-environmental impact are all key to Purpose & Worth etc’s mission to bring alternative, up-market products to the worthy and enjoyable pursuit of sending and receiving written correspondence. Being a British based business (the historical home of greetings cards!) is also an important part of our story. We are located in London and all P&Wetc’s cards are designed and printed in the UK. Each design starts as a sketched idea, which may be hand drawn or painted, found objects or textures. After making final adjustments such as adding colour and finalising layouts, the artwork is sent out to our Kent-based printer.
All cards are left blank inside for your personal message, are printed on premium board and come individually wrapped with recycled envelopes in a sealed cello bag.