Ella James was launched by two sisters Ashley and Alison in 2009. After leaving London and careers in the city, the two sisters decided to fulfil a lifelong ambition of setting up an online lifestyle shop and gift business together.
With a passion for elegant gifts and stylish products which are practical and yet still beautiful, they set about sourcing the pieces for their ' Ella James' range, named after two of their eldest children.
They source pieces which they would love to have in their homes or to gift to friends & family .
The focus is on decorative items which will instantly update a room from a special fur throw to an antiqued glass vase , a statement mirror or an elegant orchid planter . The gift collection includes silver heart shaped bookends , tiny bird jewellery holders and silver and linen photo frames .
Now in its seventh year , the range has a following of loyal customers and has been featured in several major publications such as " Elle Decoration " , " Country Living "and 'The World of Interiors ' demonstrating their keen eye for beautiful and inspiring home and interior accessories.
The 'Little Ella James' range was launched in 2011, featuring unique gifts for children, this range can also be found through Notonthehighstreet.com.