'by alex'

By Alex is a range of soft furnishings designed and made by myself from my studio in Northamptonshire. My range includes lavender hearts, ideal for weddings or gifts, or just to look pretty hanging in your home, as well as cushions, lovely fabric fridge magnets and soft toys. If you are also looking for a personalised gift for a special day, such as a wedding or a birthday you can also have this embroidered or printed onto a lavender heart. My collections use a variety of fabrics that are collected from all sorts of places and countries.

A little bit about me.....I have a textile degree from Nottingham Trent University and previously worked for fashion houses Paul Smith and Aquascutum before turning my hobby into a business.

Every piece in my collection is made by myself with love and care x

All photography was taken by Binky Nixon Photography.