In this exclusive collaboration with UAL, we chose a budding designer’s pattern and gave it to our talented Partners to create something unique. The result? A stunning new collection you won’t find anywhere else.
“It has been fascinating to see Natasha’s original prints used to create innovative, exciting products
by our existing Partners”
Sally Bendelow, Creative Product Director, notonthehighstreet.com
Meet the designer behind the pattern
Textile Design student Natasha Playell was a third year student at Chelsea College of Arts, UAL, when her prints were snapped up by us. Her patterns stood out for their unique aesthetic and sophisticated autumnal palette – perfect for our Autumn/Winter Collection.
“Passion for Pattern has been such a rewarding experience, watching my designs evolve into prints and finally seeing them reworked on a wide range of products”
Crafting the perfect print
Natasha was inspired by personality traits and how these could be translated into drawings, markings and paintings. She created repeats and manipulated the designs digitally to bring to life her vibrant and bold collection.
“The best thing about Passion for Pattern is the opportunity it has given me”
MAGNUS & BELLA
This husband and wife team hand make covetable pieces from their Birmingham studio in the famous jewellery quarter. They fell in love with Natasha’s design and after a little hand etching, shaping, polishing and plating, their Passion for Pattern cuff was born.Handmade Rose Gold Cuff by Magnus & Bella £43
“We put the pattern on our napkin ring and I really loved the way it curved around its surface, so we thought it would look really beautiful on a cuff.”
Designer/maker Nick James hand makes unique furniture that oozes natural beauty. He jumped at the chance to embellish his handmade lampshades with Natasha’s pattern, which he thinks lends itself perfectly to textile artists.Patterned Table Lamp by James Design £95
“It’s about making a piece of furniture that people are going to cherish, love and live with forever, that becomes part of family life”
“Natasha’s fresh creativity mixed with my commercial business knowledge is a real magical mix!”
Patterned Rose Gold Watch £135
“Our favourite part of the collaboration was the freedom to remix the patterns in any way we wanted, which was both exciting and a little bit scary!”
The Best Room
Geometric Patterned Cushion £69.95
“This was a fantastic opportunity to create something special. I love using colour, texture and shapes in unusual ways to bring new designs to life.”
The Little Picture Company
Personalised Flamingo Phone Cover £25