City Beard was started by my husband and I on Christmas Eve 2014 in Leeds.
Lee is bearded and was looking for product to help style and tame, but couldn't find anything suitable. He is the model we use in all of our marketing.
Our first blend was Cedarwood and Ylang Ylang, followed by Tea Tree and Peppermint and then most recently Vanilla and Coffee Bean. We make all product ourselves with 100% Natural ingredients and really enjoy it! To date we have sold product around the world from Mauritius to Iran to China, although most of our business is in the UK. We have had some fantastic feedback on our products and look forward to sharing them with you.