Handmade in London
Ashley Dell London is the self-named line by jewellery and accessories designer Ashley Dell.
This collection of original, classic designs was born early in 2014 after many years designing for some of the UK’s best-known brands. After yearning to return to working within in a smaller, creative design studio Ashley Dell set up her independent jewellery company here in London.
Revisiting traditional hand-making skills; from original sketch, through to final, polished product, has allowed a newfound freedom, personality and passion in her designs. Leaving behind the restrictions of the mass market allows a complete rethinking of her design identity, combining original illustrative drawings and ideas with fast paced and desirable, modern jewellery.
Inspired, designed and handmade from scratch at her glass-roofed, canal side studio, in the creative centre of fashionable East London, these products are made with a love of fun and spontaneity, yet are elegant, high quality and wearable.