Mild West Heroes is a small Bristol based print and design group, specialising in unique and ethically produced hand-printed t-shirts.
The idea was born six years ago on a bank holiday weekend, when Mark and Jude Lawson were sitting in their caravan looking out over beautiful Cornish countryside. They decided to print t-shirts that would promote only West Country artists and have a set-up that would be green and fair for all – the artists, the printer, the t-shirt manufacturer and the cotton grower.
They print all of the designs themselves using water-based toxic free inks – which are much cleaner than traditional oil based inks and better for the environment, they also look and feel great too! Their t-shirts are all ethically sourced, carrying the Fair Wear Foundation certification (which is very similar to Fairtrade but dedicated to the needs of the garment industry.) Plus they also use organic/low carbon cotton and bamboo/organic cotton mix tees. And finally the artists they collaborate with retain all rights to their designs and all proceeds are shared equally.